Does Perceived Value Mediate the Relationship between Service Traits and Client Satisfaction in the Software-as-a-Service (SaaS)?

Liu, Jing-Wei; Chang, Jamie Y. T.; Tsai, Jacob C. A.; Jiang, James J.

Publication:
Does Perceived Value Mediate the Relationship between Service Traits and Client Satisfaction in the Software-as-a-Service (SaaS)?

dc.creator	Liu, Jing-Wei; Chang, Jamie Y. T.; Tsai, Jacob C. A.; Jiang, James J.
dc.date	2015-07
dc.date.accessioned	2020-03-10T03:19:27Z
dc.date.accessioned	2025-07-28T15:13:27Z
dc.date.available	2020-03-10T03:19:27Z
dc.date.issued	2020-03-10T03:19:27Z
dc.description.abstract	The Software-as-a-Service (SaaS) product model provides clients to outsource software application processing requirements. Customer satisfaction is an important problem facing SaaS firms. Marketing theory suggests that customer satisfaction is affected by perceived value, but this relationship has not been examined in the SaaS context. This study argues for the mediating role of perceived value in the relationship between traits of the SaaS product and customer satisfaction. Our model builds on prior studies and success theories to consider whether service quality, service response, security, and information quality are mediated in their relationship to customer satisfaction. This study posits that perceived value serves as the primary mediator and trust as a controlling mediator in a model tested using a survey of ASP client firms.
dc.format.extent	456132 bytes
dc.format.mimetype	application/pdf
dc.identifier.uri	https://ir.ntus.edu.tw/handle/987654321/65799
dc.language	zh_TW
dc.publisher	Scientific Research
dc.relation	Open Journal of Social Sciences, Vol.3 No.7.pp.159-165
dc.subject	Software-as-a-Service; IT Outsourcing; Service Quality; Satisfaction; Perceived Value; Trust
dc.title	Does Perceived Value Mediate the Relationship between Service Traits and Client Satisfaction in the Software-as-a-Service (SaaS)?
dc.type	article
dspace.entity.type	Publication