2017-03-032025-07-302017-03-032017-03-03https://ir.ntus.edu.tw/handle/987654321/70176  學生運動賽會是臺灣發展各項運動的重要管道,瞭解學生運動賽會的舉辦品質,除了有助於運動專業的發展外,亦能強化國內舉辦運動賽會的實力。目的:瞭解99年大運會擊劍運動項目賽會的服務品質,建構測量工具、描述服務品質情況和分析人口統計變項對賽會服務品質之解釋力。方法:本研究針對99年大運會擊劍運動項目學生選手發放問卷,共得170份有效問卷,資料分析採驗證性因素分析、獨立樣本t檢定、單因子變異數分析和結構方程式模型分析。結果:驗證性因素分析顯示20題4因素構面之賽會服務品質量表具有良好之建構效度,學生選手對環境設施服務品質因子的認同感最低,性別和居住地在賽會服務品質上有顯著差異,年齡、性別和居住地對4個服務品質因子的解釋變異量介於6%~20%。結論:本研究量表可有效測量大專擊劍運動賽會之服務品質,主辦單位未來應慎選賽會競技場地,以免降低服務品質,本研究結果建議主辦單位追蹤調查部分學生選手族群,以強化未來賽會服務品質。   Student athlete games have long been an important vehicle to improve sport development in Taiwan. To understand the service quality of student athlete games can not only enhance sport skills but also accumulate knowledge to organize sport events. Purpose: The purpose of the study was to understand the service quality of 2010 fencing sport event of Intercollegiate Athlete Games, which included constructing measure scale, describing the service quality, and analyzing the explained variance of service quality by demographic variables. Methods: The subjects were student athletes of fencing sport in 2010 Intercollegiate Athlete Games. Total of 170 valid questionnaires were collected. Data were analyzed through confirmatory factor analysis, independent t test, one way ANOVA, and structural equation modeling. Results: The confirmatory factor analysis revealed that the 20-item and 4-factor sport event service quality scale had good construct validity. Student athletes showed a low recognition to facility quality. Sport event service quality showed significant differences by gender and habitat. Three demographic variables: age, gender, and habitat contributed 6%~20% explained variances of sport event service quality. Conclusion: The study’s scale can effectively measure a student fencing sport event of collegiate level. In the future, event organizers should pay more attentions to select a better facility to prevent low recognition of such quality. The results of this study could offer organizers conducting follow-up interviews to some specific groups of student athletes to improve future event service quality.776812 bytesapplication/pdf學生運動會;驗證性因素分析;大專學生選手student athlete games;confirmatory factor analysis;intercollegiate student athlete大運會擊劍運動項目賽會服務品質之探究report