Publication:

臺北市中山運動中心用後評估研究

本研究旨在探討臺北市中山運動中心消費者使用後之觀感，藉由建築物用後評估之概念，探討使用者對於運動中心之用後觀感。本研究採用自編問卷，經過八位專家學者效度檢驗建構出服務、安全、課程、專業、設備、舒適、空間、公益等 八項指標，進行問卷調查，於預試後再以項目分析、因素分析等程序進行題目之刪減，以建構「台北市中山運動中心使用者用後評估量表」，並以隨機抽樣方式對中山運動中心之消費者進行調查，共發放問卷447份，扣除無效問卷45份，有效問卷有402份。問卷資料以SPSS 12.0統計軟體進行結果分析。研究結果顯示，臺北市中山運動中心之消費者對於運動中心之重要性指標依序為課程、公益、空間、安全、專業、設備、環境、舒適、服務九個構面，在由重要性九構面去分析各構面滿意度。建議中山運動中心經營者對專業、舒適、空間等指標之服務應加以維持，對安全、設備、環境、公益、課程等項指標之服務內容應擬定計畫積極尋求改善，以符合使用者之期待。

This study investigated consumer perception of Taipei Zhongshan sport center by a concept of assessment after used the building. This study used self-editing questionnaire to investigate. After eight experts validity, the questionnaire constructed 8 indicators: Services, Security, Curriculum, Professional, Equipment, Comfort, Space, Public. After pre-trial, using item analysis and factor analysis to delete items to made 「Taipei Zhongshan sport center user’s after using scale」Investigated Taipei Zhongshan sport center’s consumer by random sampling,　Send 447 questionnaires, subtract 45 invalid questionnaires, leaving 402 valid questionnaires Analysis the questionnaire data by SPSS 12.0. The results showed that Taipei Zhongshan sport center’s consumer think the importance of the indicators sequentially is: Courses, Charity, Space, Safe, Professional, Equipment, Environment, Comfort, Service 9 factors . And using the importance to analyze the satisfaction of each dimensions. The results propose that the sport center operators should keep the service quality of Professional, Comfortable, Space. And operators should improve the service quality of Safety, Equipment, Environment, Welfare, Curriculum to conform consumer expectations.