Publication:

由社經地位、家庭生命週期探討家庭休閒消費分配之研究

本研究旨在探討家庭生命週期與社經地位對家庭休閒消費行為之影響，並根據研究結果提出結論與具體建議，以供相關休閒規劃人員參考。

本研究以便利隨機抽樣方式，針對台中市之家庭進行問卷調查，共得有效問卷431份，所得資料經描述性統計、交叉列聯分析、卡方檢定後，獲得以下結論：

一、台中市家庭最常參與休閒活動的時間為假日，最常參與的休閒活動類型為娛樂、消遣性活動及體育性活動，且家庭成立時間愈長，選擇娛樂、消遣性活動的比例愈高，而參與體育性活動的比例會隨著降低。

二、在休閒開銷部份，依家庭生命週期與社經地位不同而有不同的支出，但每次501元~1,000元、每月2,501元~5,000元仍是最普遍的消費程度，且會隨著社經地位愈高，消費支出愈多。以休閒活動參與次數而言，以每月1~2次者佔最多，且受到家庭月收入影響，收入愈高參與次數愈多。

三、家庭生命週期與社經地位並非影響休閒消費的主要因素，而主要收入者的教育程度為主要影響因素。

四、家庭最常在免費的場所從事休閒活動且距離遠近不再是阻礙家庭參與休閒活動的因素，而參與休閒活動的消息影響源主要是以「家人」為主。

The purpose of this study was to know the influence of the family lifecycle and socio-economic status on the recreational expenditure, and to provid the conclusions and the specific suggestions based on the findings of the study for recreational programmer reference.

The method of this study was questionnaire survey and the subject focused on the families of Taichung city. The valid questionnaires were 431. Data analyses were frequency distribution, Chi square and Crosstabs. The findings were as following:

1.The families of Taichung City spent more holidays for recreational activities and the most popular activities were the entertaining and physical activities. The more period of family developing, the higher rate of the entertaining activities selection, and physical activities via vera.

2.The recreational expenditure was depended on different family lifecycle and socio-economic status. NT$501~1,000 per time and NT$2,501~5,000 per month were the most general consumption degree, and the higher socio-economic status, the more expenditure has. As to participating frequency, most of the families took part in recreational activities once or twice per month. The frequency was affected by family monthly income, that was, the higher family income, the more frequency they participated.

3.The main factor of influencing family recreational expenditure was the level of the education, not family lifecycle and socio-economic status.

4.Families of Taichung City usually participated in recreational activities in free places and distance was not the obstruct factor anymore. “Family member” was the main influenced factor in participating in recreational activities.