Publication:

An Evolution of the Migration of Taiwanese Female Basketball Players: From the ‘American Dream’ to the ‘Chinese Dream’

This paper explores the migration of female basketball players from Taiwan to China. Governance theory is adopted as the framework in this study to analyze the phenomenon of players’ migration and to understand how it was shaped over the years. The empirical work draws on a qualitative approach, which is based on a review of documentary materials and semi-structured interviews; coding and analysis were undertaken with a content analysis approach in order to investigate the decision-making processes and their consequences for the players’ migration. The feature of systematic governance for the development of women’s basketball has been revealed in this study. Stakeholders with personal interests caused the downturn of women’s basketball development in Taiwan, and it eventually led to the players’ migration abroad. Through the lens of governance theory, it has been revealed that a number of factors – namely, political, financial, personal, socio-economic, and cultural – all intertwine with one another dynamically to influence the female players’ decision to move abroad. This finding broadens the scope for the research of Taiwanese athletes’ migration to China, extending the focus from only business or industry to other aspects, thereby highlighting the fact that the subject is more complex than previously understood.